Hi, I'm Yie Hua!
A film and animation enthusiast, end-to-end 2D artist, and motion designer with experience in 3D art and visual development.
After graduating with a BA (Hons) in Advertising and Design from the University of Sunderland, I spent my career in ad-land connecting stories and people through strategy, research, and visual design.
As a creative, I constantly strive to create and curate for empowerment. My academic background in creative strategy greatly nurtured my desire to craft holistic, immersive experiences, and my interest in emerging areas of design and technology led me to pursue a graduate degree where I can apply my skills as a visual storyteller outside of traditional media.
Currently, I'm part of the Master of Digital Media program at Centre for Digital Media as a visual development lead for XR industry projects and an interactive film. I am also working as a 2D generalist at Departure Lounge Inc.
A big fan of everything in and out of the Adobe Creative Suite, I work often with After Effects, Photoshop, Substance Painter, Clip Studio Paint, Procreate, Cinema 4D, Toon Boom Harmony, Blender, and Unreal Engine.
Outside the studio, I enjoy learning about sustainability and intersectional feminism. In my spare time, you can find me cat-sitting and curating playlists for any occasion.
View my resume here!