About Yie Hua
I'm Hua, an art director, virtual cinematographer, and visual development artist with a passion for visual storytelling.
After graduating with a BA (Hons) in Advertising and Design from the University of Sunderland, I spent my career as a 2.5D generalist in ad-land connecting stories and people through strategy, research, and visual design.
As a creative, I constantly strive to create and curate for empowerment. My academic background in creative strategy greatly nurtured my desire to craft holistic, immersive experiences, and my interest in emerging areas of design and technology led me to pursue a graduate degree where I can apply my skills as a storyteller outside of traditional media.
I’m currently at Departure Lounge Inc. working on art direction and virtual cinematography for film, music videos and XR projects.
Vancouver International Film Festival (VIFF) - Signals Exhibition
South by Southwest (SXSW) 2023 - XR Experience Competition
IndieFest 2023 Sanctuary & Storm: Immersive Opera World Premiere